Privacy Policy
This Privacy Policy explains how Festival Of The Dead Ltd, trading as “The Rock Orchestra” (“we”, “us”, “our”), collects, uses, and protects personal information when you visit the-rock-orchestra.com (the “Website”), sign up to our mailing list, contact us, or order merchandise from us. It is written to comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).
1. Who we are
The Website is operated by Festival Of The Dead Ltd, trading as The Rock Orchestra.
- Registered address: 19-20 Bourne Court, Southend Road, Woodford Green, Essex, United Kingdom, IG8 8HD
- Contact email: info@the-rock-orchestra.com
For the purposes of data protection law, Festival Of The Dead Ltd is the “data controller” of the personal information described in this policy.
2. Information we collect
We collect the following categories of personal information, depending on how you interact with the Website:
Newsletter sign-up: if you subscribe to our mailing list, we collect your name and email address.
Contact form: if you get in touch with us, we collect your name, email address, and the content of your message, together with any other information you choose to include.
Merchandise orders: if you order merchandise from us, we collect your name, email address, telephone number, billing and delivery address, and order details. Payment card details are entered directly with our payment processor and are not stored on our systems — see Section 5.
Automatically collected information: when you browse the Website, we and our analytics and advertising providers automatically collect information such as your IP address, browser and device type, pages viewed, referral source, and browsing actions, using cookies and similar tracking technologies — see Section 4.
3. How we use your information and our legal basis
We use your personal information for the following purposes:
- To send you our newsletter and marketing communications about concerts, tours, and merchandise, where you have opted in — legal basis: consent (which you can withdraw at any time).
- To respond to enquiries submitted through our contact form — legal basis: legitimate interests, in dealing with correspondence sent to us.
- To process, fulfil, and deliver merchandise orders, and to handle related payments, returns, and customer service — legal basis: performance of a contract with you.
- To understand how visitors use the Website and to improve its content and performance — legal basis: consent (for non-essential cookies, such as analytics and advertising) or legitimate interests (for essential functionality).
- To comply with our legal and regulatory obligations, for example in relation to tax and accounting records for orders — legal basis: legal obligation.
4. Cookies and similar technologies
The Website uses cookies and similar tracking technologies, including Google Analytics (or a similar analytics service) to understand how visitors use the Website, and the Meta Pixel to measure and improve the effectiveness of our advertising on Meta platforms (such as Facebook and Instagram).
These tools may set cookies on your device and collect information about your browsing activity on the Website, which may be linked to your Meta or Google account where you are logged in to those services. Where required by law, we will ask for your consent before setting non-essential cookies, and you will be able to manage your preferences through a cookie banner or settings tool on the Website. You can also control cookies through your browser settings, though this may affect how the Website functions.
5. Sharing your information
We do not sell your personal information. We share personal information with the following categories of third parties, only as needed to operate the Website and fulfil our obligations to you:
- A payment processor, to securely process payments for merchandise orders.
- An email marketing platform, to send newsletters and marketing communications to subscribers.
- Analytics and advertising providers (such as Google Analytics and Meta), to help us understand Website usage and measure advertising performance.
- Delivery and courier providers, to fulfil merchandise orders.
- Professional advisers, regulators, and law enforcement, where we are required to do so by law or to protect our legal rights.
Each of these third parties processes personal information on our behalf, or as an independent controller in accordance with its own privacy policy, and is only permitted to use your information for the purposes described here.
6. International data transfers
Some of the third parties described in Section 5 may store or process personal information outside the United Kingdom, including in the United States. Where this occurs, we take steps to ensure your information is protected to a standard equivalent to UK data protection law, for example through the use of Standard Contractual Clauses, the UK International Data Transfer Addendum, or equivalent safeguards recognised under UK GDPR.
7. How long we keep your information
- Newsletter subscriber details are kept for as long as you remain subscribed, and are deleted (or anonymised) within a reasonable period after you unsubscribe.
- Contact form enquiries are kept for as long as needed to deal with your enquiry and for a reasonable period afterwards in case of follow-up, and are then deleted.
- Merchandise order and payment records are kept for as long as required for accounting, tax, and consumer protection purposes (typically up to 6 years).
- Analytics data is retained in accordance with the retention settings of the relevant analytics and advertising providers.
8. Your rights
Under UK data protection law, you have the right to:
- Access the personal information we hold about you.
- Correct any inaccurate or incomplete information.
- Request erasure of your personal information, in certain circumstances.
- Object to, or request that we restrict, our processing of your personal information.
- Receive a copy of your personal information in a portable format, where technically feasible.
- Withdraw your consent at any time, where we rely on consent (for example, by unsubscribing from our newsletter or adjusting your cookie preferences).
To exercise any of these rights, please contact us at info@the-rock-orchestra.com. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s independent regulator for data protection, at ico.org.uk or by calling 0303 123 1113, although we would welcome the opportunity to address your concerns directly first.
9. Children’s privacy
The Website is not directed at children, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so that we can delete it.
10. Security
We take appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
11. Changes to this policy
We may update this Privacy Policy from time to time, for example to reflect changes in our practices or for legal or regulatory reasons. Any updates will be posted on this page with a revised “Last updated” date, and where changes are significant, we will take reasonable steps to notify you.
12. Contact us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:
- Festival Of The Dead Ltd, trading as The Rock Orchestra
- 19-20 Bourne Court, Southend Road, Woodford Green, Essex, United Kingdom, IG8 8HD
- Email: info@the-rock-orchestra.com
